Amazon Tiktok Partner to Boost Ecommerce Sales

Amazon Tiktok Partner to Boost Ecommerce Sales

The collaboration between Amazon and TikTok signifies a major shift in e-commerce traffic patterns. Sellers need to pay attention to changes in platform traffic structure, refine inventory management, and expand competitive channels to off-site social media. Upgrading marketing models, adopting an omnichannel strategy, enhancing short video content output, and collaborating with influencers to build brand influence are crucial strategies. This partnership demands a proactive approach to adapt to the evolving landscape of online retail and leverage the combined power of e-commerce and social media.

01/06/2026 Logistics Industry Insights
Read More
Choies Faces Delisting As SHEIN Expands in US Market

Choies Faces Delisting As SHEIN Expands in US Market

This week in cross-border e-commerce: Zeshang Technology may delist, Huakai Yibai increases repurchase amount, Amazon adjusts fees/returns, Shopee launches overseas warehouses, SHEIN expands warehouses, Shopify/Pinterest expand to Latin America, and Japanese e-commerce grows. Key developments include platform policy changes from Amazon, infrastructure expansions by Shopee and SHEIN, and strategic moves by Shopify and Pinterest to tap into the Latin American market. The potential delisting of Zeshang Technology and increased repurchase by Huakai Yibai also highlight significant financial activities within the sector.

01/06/2026 Logistics Industry Insights
Read More
Ecommerce Sellers Turn to Chatgpt for Marketing Boost

Ecommerce Sellers Turn to Chatgpt for Marketing Boost

This paper delves into the application of ChatGPT in cross-border e-commerce marketing, covering content creation, video marketing, customer service, market research, ad copywriting generation, and multilingual translation. It emphasizes the necessity of leveraging AI technology effectively and continuously improving one's capabilities to adapt to the evolving landscape. The paper encourages proactively embracing the opportunities presented by AI to enhance marketing efforts and achieve better results in the competitive cross-border e-commerce environment. Successful integration of AI requires a strategic approach and ongoing learning.

01/06/2026 Logistics Industry Insights
Read More
Google Ads Guide Boosts Global Ecommerce Growth

Google Ads Guide Boosts Global Ecommerce Growth

This article provides a detailed guide for cross-border e-commerce sellers on how to run Google Ads campaigns. It covers beginner-friendly methods, advanced techniques for refined operations, and the use of Google Analytics to track ad performance. The goal is to help sellers fully master Google Ads campaign skills, improve advertising ROI, and achieve rapid growth in their cross-border e-commerce businesses. From basic setup to performance analysis, this guide aims to empower sellers with the knowledge needed to optimize their Google Ads strategies.

01/06/2026 Logistics Encyclopedia
Read More
South Koreas Ecommerce Boom Holiday Marketing Strategies

South Koreas Ecommerce Boom Holiday Marketing Strategies

This article provides cross-border e-commerce sellers with a detailed Korean holiday marketing calendar and product selection strategy. By analyzing major Korean holidays and climate characteristics, it delves into the popular product demands during each holiday period. This helps sellers plan ahead, seize market opportunities, and ultimately succeed in the competitive Korean e-commerce market. It offers insights into seasonal trends and consumer preferences, enabling sellers to optimize their product offerings and marketing campaigns for maximum impact during key shopping seasons in South Korea.

01/06/2026 Logistics Industry Insights
Read More
Amazon Expands OTT Ads to Boost Crossborder Ecommerce

Amazon Expands OTT Ads to Boost Crossborder Ecommerce

This article delves into Amazon OTT advertising, explaining its definition, advantages, and application in cross-border e-commerce. It emphasizes OTT advertising's precise targeting and broad reach capabilities, and uses Amazon platform data to demonstrate its positive impact on store traffic growth. Furthermore, it provides key strategies for Amazon OTT advertising campaigns, helping sellers effectively leverage this emerging advertising format. The analysis aims to equip cross-border e-commerce businesses with the knowledge to optimize their marketing efforts through OTT advertising on the Amazon platform.

01/05/2026 Logistics Industry Insights
Read More
Yuexi Logistics Analyzes Crossborder Ecommerce Efficiency

Yuexi Logistics Analyzes Crossborder Ecommerce Efficiency

This article provides an in-depth analysis of Yuexi Logistics' cross-border e-commerce logistics services. It comprehensively evaluates the company's background, service offerings, delivery time analysis, and pricing structure. By examining its certifications, partnerships, diversified services, and the differences in delivery time and fees for various service types, this study aims to provide cross-border e-commerce sellers with a valuable reference for selecting logistics providers. Ultimately, it helps sellers make more informed decisions regarding their logistics needs and optimize their supply chain.

01/05/2026 Logistics
Read More
Feishu Invests 21M in Crossborder Ecommerce Firm Youkeshu

Feishu Invests 21M in Crossborder Ecommerce Firm Youkeshu

The cross-border e-commerce landscape is rapidly changing, posing challenges to established sellers. Feishu Shennuo's significant investment of 21 million RMB in YKS (Youkeshu) has drawn industry attention, potentially breaking down barriers between sellers and service providers and exploring new collaborative models. Meanwhile, Starry Light faces lawsuits and declining performance. Cross-border e-commerce companies must innovate and embrace change to thrive in this highly competitive environment. The investment could signal a shift in industry dynamics, encouraging closer partnerships and new strategies for success.

01/05/2026 Logistics Industry Insights
Read More
Livestream Shopping Scams How to Spot Fake Discounts

Livestream Shopping Scams How to Spot Fake Discounts

Hangzhou Baohong Culture Media Co., Ltd. was fined for fabricating the original price of products during live streaming, exposing the common practice of 'raising prices before discounting' in e-commerce. Celebrities like Shu Chang and a subsidiary of Chow Tai Fook have also faced controversy for similar issues. Although regulatory authorities have introduced relevant regulations, the practice of fabricating original prices persists. Consumers should be rational, actively protect their rights, and jointly resist price fraud to create a healthy and orderly live streaming e-commerce environment.

01/05/2026 Logistics Industry Insights
Read More
Four Common Mistakes in Crossborder Ecommerce Email Marketing

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Email marketing is an effective way for cross-border e-commerce to expand into overseas markets. This article analyzes four common mistakes in cross-border e-commerce email marketing: blindly trusting corporate email, sending mass emails indiscriminately, excessive sending frequency, and neglecting data analysis. It also proposes targeted solutions. Choosing a professional email marketing platform, accurately targeting customers, rationally planning sending frequency, and continuously optimizing email content are key to improving email marketing effectiveness. This allows for better engagement and higher conversion rates in the global market.

01/05/2026 Logistics Industry Insights
Read More